Formerly Beyond The Visual's core focus, Trifold is now a division of the BTV Group that combines creative communications, full-funnel marketing, and MarTech operations into one seamless commercial engine for ambitious brands in emerging markets.
Nigeria's biggest seasonal e-commerce campaign. We retold the Yakata story with a new creative thematic concept — and rewrote how the country thought about Konga.
Built the brand platform, identity, and product experience for Konga's Travel division — then leveraged Black Friday momentum to ignite trial.
Creative videos and a digital launch campaign for the unveiling of Sterling's One Bank mobile app — bringing the bank's full ecosystem into a single experience.
Distilled Yamaha's "make waves" message into a campaign that captured hearts across audience segments — and powered the first virtual African "Come Together" concert.
A masterbrand thematic campaign that drove awareness and reinforced i-Fitness's positioning as Africa's most preferred fitness chain.
Took Kobobid's web and mobile bidding platform from non-existence to fully functional — and ran a 3-day teaser campaign that owned Nigerian Twitter.
Built the entire stack: market research, business plan, brand strategy, identity, product construct, and launch campaign — for a community-driven mobile gaming platform.
Defined and charted the development of Fanxtars' interactive platform from ideation through testing — using our RBBBPMC model.
Researched, sprinted, and designed a strategic playbook — then ran it as a 12-month campaign that delivered both awareness and deep conversion.
UX content and creative communications for Page MFB's mobile app launch — translating financial complexity into a product people actually wanted to download.
View the full case study deck or watch BTV's creative showreel.
Brand and storytelling work that builds commercial presence with cultural intelligence — every asset designed to compound brand equity and feed the funnel below.
Awareness to advocacy in one continuous system — channels, audiences and creative orchestrated so every spend pulls weight across the entire customer journey.
The infrastructure beneath the brand — instrumentation, automation and dashboards that make growth measurable, repeatable and compounding cycle on cycle.
Trifold is The BTV Group's growth and commercial growth engine, a full-service strategic marketing platform combining strategy, creative, growth and MarTech operations into one integrated delivery system for ambitious brands in emerging markets.
To be the operating system that ambitious brands in emerging markets fold into when they're ready to compound.
Fold strategy, story and systems into one engine — and run it long enough for the compounding to show.
One brief, one team, one accountable outcome. Brand drives demand; demand funds brand; data folds them tighter every quarter.
Finance, fashion, insurance, e-commerce, fitness, FMCG, edtech, travel — and a few categories that didn't exist before we got there.
Specialising in GTM and market entry strategies + execution, full-funnel marketing, brand platform development and identity design, product experience design, and creative communication.
Full operations across strategy, creative, MarTech, and venture-building.
West African market presence for brand, GTM strategy and campaign execution.
East African marketing partner network for regional brand activation and campaigns.
Southern Africa IMC partner network supporting integrated marketing communications.
Global tech partners powering our product build and engineering capabilities.
We've worked with clients across Africa, the US, UK, Caribbean Islands, and beyond — building brands that travel.
Bring the brief. We'll fold growth into your next chapter, one operating structure for strategy, stories and system.
